000 01273nam a2200169Ia 4500
020 _a9781940984209
040 _cPK-LaCSN
082 _bMOL
_a001.642
100 _a"Molloy, Stephen"
245 0 _aHow apps are changing the world
260 _bAviva Publishing
_cNew York
300 _a275
520 _ahere are 7 billion people in the world, 6 billion cell phone subscriptions and 1 App bible. So why isn't everyone bored? Why are some companies focusing everything on mobile devices and making millions? In this book we explore the ideas, theories, strategies and technologies behind apps, with interviews and insights from the very best in the industry. Armed with this information, you will be able to improve your clients' apps, your company's apps, your own personal app project, and the app idea you've always wanted to make a reality. We explore: - The history and impact of apps - The war between Google & Android - The success story behind the Apple iPhone - How millions are being made by App developers - Why Facebook paid a $1,000,000,000 for Instagram - Why Kodak (inventors of the digital camera) now face bankruptcy - Why Flappy Bird was taken down in its prime
942 _2ddc
_cBK
999 _c245388
_d245388